News Articles

7/22/2011

A-Team Group - Sapient Plans 100 Strong Services Team to Support Partnership with Murex

Sapient Global Markets is planning to build a team of 100 Murex experts to support its partnership with the provider of cross asset risk management, trading and processing solutions.

http://www.sapient.com/en-us/news/news-articles/a1824.html

7/21/2011

CNET - Smokers can get a virtual look at their dirty lungs

Marketing and design company SapientNitro unveiled an app today that allows smokers to see exactly what cigarettes are doing to their lungs.

http://www.sapient.com/en-us/news/news-articles/a1825.html

7/19/2011

eConsultancy - Coca-Cola’s 2012 ‘Future Flames’ Win with SapientNitro Video-Creation Wizard

SapientNitro has launched an innovative new campaign for Coca-Cola that seeks to recruit young people to carry the Olympic Torch at the London Games in 2012.

http://www.sapient.com/en-us/news/news-articles/a1823.html

7/11/2011

Ad Age - Activision Taps Sapient for 'Call of Duty' Digital Work

Activision Publishing has handed digital advertising for video game titles "Call of Duty: Modern Warfare 3" and "Skylanders Spyro's Adventure" to SapientNitro, according to the companies.

http://www.sapient.com/en-us/news/news-articles/a1822.html

7/1/2011

Direct Marketing News - MetLife's Interactive Stadium Efforts Helps Recharge Brand and Engage Football Fans

MetLife enhances the Meadowlands experience for New York Giants and Jets fans with an interactive program, while making its brand more approachable. 

http://www.sapient.com/en-us/news/news-articles/a1821.html

6/22/2011

MediaPost - IT House Turns Creative: SapientNitro Becomes First Data's Agency Of Record

Get ready for more companies with roots in IT services and technology to drive the future of online marketing and advertisers.

http://www.sapient.com/en-us/news/news-articles/a1774.html

6/22/2011

Yahoo! Scene - SapientNitro Opens Kimono, Shares Culture

Some moments after I sat down with SapientNitro’s Worldwide Chief Creative Director Gaston Legorburu and Creative Director John McHale, I got a hard sense of what our time together would be about.

http://www.sapient.com/en-us/news/news-articles/a1775.html

6/21/2011

Communication Arts - Webpick of the Day - Sneakerpedia

Communication Arts listed Foot Locker / Sneakerpedia as the site of the day.

http://www.sapient.com/en-us/news/news-articles/a1763.html

6/17/2011

Digiday: Daily - Real Texans, Real America

Let's face it, there aren't high expectations when you call a series of brand videos "trustamonials." But as I dove into the first of nine documentary-style short films from SapientNitro for Ram Trucks, I was surprised.

http://www.sapient.com/en-us/news/news-articles/a1756.html

6/17/2011

Ad Age - More Cannes Predictions: Creatives Choose Their Favorites

Creatives From the U.K., Italy and U.S. Choose Their Favorites

http://www.sapient.com/en-us/news/news-articles/a1761.html

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